Global Automotive Executive Survey 2020

Say goodbye to one global market – recognize increasing localization, accelerated by COVID-19. Please note: The full executive summary based on first usage statistics of the website will follow in mid-July.
(June 2020)
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Global Automotive Executive Survey 2018

Today, auto execs are surrounded by virtually unlimited white spots. The world has changed and unpredictable development cycles, indefinite touchpoints, incoherent technological roadmaps and corporate cultures are the new normal. It’s time to join forces, refocus on a strong asset-based heritage, wisely conquer new white spots and find out how and where asset-based companies can really compete with non-asset based digital giants who claim the same roles, touchpoints and profit streams.
(January 2018)
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Global Automotive Executive Survey 2016
Global Automotive Executive Survey 2015

OEMs need to think about how to reshape their business model from a genuinely product-driven approach to a more service- & customer-oriented model.
(January 2015)
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