Coping with unfamiliar ground


Transformational work begins from within


There is no golden digitalization route: be open for different speeds, create visions and think in ecosystems


Build bridges between the traditional automotive world and new digital players to create new network families

How to use this platform

Interactive n-dimensional dashboards for individualized analyses

Navigate through different pre-built analyses to find the answers you are looking for.

Customize each dashboard

Apply several filters, try out correlations and find out more about differences, e.g. between regional perspectives, or compare stakeholder and department views! All results displayed on a dashboard are adjusted according to the selection of applied filters. The bottom analysis on a dashboard gives you a detailed split of the upper analysis results. Choose an analytical dimension that best meets your interests and deepens your insight!

Maybe you’ll even find answers to questions we haven’t thought of yet…

Directly interact with the dashboard & delve deeper into the results

Apart from the filter function, you can also directly interact with the dashboard by hovering over results for detailed information or by selecting specific areas of interest. Just click on the relevant part of an analysis and you will find all displayed results filtered accordingly.

Executive perspective

Customize the results of an executive view by regional cluster or country, stakeholder type, job title, revenue segmentation of the company and department of the executive.

“n” represents the number of respondents that are in your selection.

Entering a new digital era
The automotive industry’s success is built on well-established processes and structures. But with digitalization coming from an external orbit, companies are required to re-think their business model along with their firmly established processes, structures and technologies. They must also sharpen their focus on the mind-shift around culture, leadership and the organization. In this context, automotive companies can learn from the approach that tech companies have taken – creating visions for customers and thinking in ecosystems, networks and collaborations. Read more about the secret behind creating diverse network families in the following chapter.
Shaping companies for Digital Gravity
The majority is currently in favor of adopting a uniform digitalization strategy in their company. However, the complexity of digitalization demands much broader orientation from companies. To achieve this, organizations must be open to taking a fresh approach to digitalization and tolerate different rates of implementation.
Digital roadmap for your organization
Digital transformation is heavily affecting organizational change, culture and leadership models within the automotive industry. While the industry is highly aware of these necessary changes and is undergoing self-reflection, it is not yet in the mode of the substantial mindset shift that is needed for closer exposure to Digital Gravity.
Executive summary & lessons learned
The automotive industry has enjoyed huge success. But their well-established processes and structures are beginning to change. The force behind this is digitalization.

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